2016 Midwest Urban District Forum Program, Cincinnati, Ohio

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Wednesday, April 6


1 pm – 5 pm | Registration, Westin Cincinnati, 21 E. Fifth Street

Note: On Thursday, April 7, registration will begin at 8:30 am at the Taft Center, 425 Walnut St., which is connected to the Westin via an atrium.)

Tours & Receptions

Cincinnati Genius Walking Tour, Wednesday, April 6 from 2:00pm to 4:00pm (Optional)

Once dubbed the “Queen City of the West,” Cincinnati is one of only 13 U.S. cities with all five arts: ballet, opera, fine art museums, symphony and theater. Get a sample of this rich heritage on a guided walking tour of 10 amazing murals in the Central Business District, all developed by ArtWorks. Since 1996, ArtWorks, an award-wining non-profit organization, has transformed Cincinnati with an extensive mural program. The tour includes three murals from the Cincinnati Master Artist series: Charley Harper’s Homecoming (Bluebirds), John Ruthven’s Martha, the Last Passenger Pigeon, and Tom Wesselmann’s Still Life #60. The tour guide will connect the story of each mural to its location, highlighting some of the places that make Cincinnati special. The tour is approximately 90 minutes long. Meet your tour guide outside the Fifth Third Bank building on Fountain Square, Fifth and Vine Streets.

Cost: $25

Welcome Reception & Cincinnati Reds Baseball Game

Wednesday, April 6 from 5-7, Game begins at 7:10 pm

The Great American Pastime: We're rolling out the Reds carpet to welcome you to Cincinnati! Join us for a reception at Great American Ball Park, the home of the 2015 MLB All-Star Game, and enjoy all the festivities of the Reds' Opening Night. After the party, stay for the game and see the Reds, the very first professional baseball team, take on the Philadelphia Phillies.

Cost: FREE

Thursday, April 7

Sessions & Registration

8:30 – 9:00am | Registration, Taft Center, 425 Walnut St. (Connected to Westin via atrium)

Breakfast, Taft Center, 425 Walnut St. (Connected to Westin via atrium)

9 am | ŸMASTER TALKS: Find the Future

Future of Cities – Bryan Goodpaster, Creative Director, LPK, Cincinnati
ŸFuture of Retail – Midge McCauley, Downtown Works, Seattle Ÿ

10 – 10:30 am | NETWORKING BREAK

10:30 – 12 p.m. | BREAKOUT SESSIONS

Financing Downtown Development in the Midwest
Taft Center, 425 Walnut St.

Moderator: Michael Deemer, Executive Vice President, Business
Development, Downtown Cleveland Alliance
Panelists: Dan Walsh, Chief Executive Officer, Citymark Capital
David Williams, VP – Urban Development, Miller Valentine
Jeanne Schroer, President and CEO, Catalytic Development Fund Corp. of Northern Kentucky, Covington, KY

Retail at Eye Level: Attracting Ground Floor Retail
Taft Center, 425 Walnut Street

A vibrant and diverse retail landscape is essential to the success of any central business district. This session will provide lessons from successful, creative strategies for attracting ground floor retail to your downtown.

Moderator: Charles DiGiovanna, Vice President Real Estate, Macy’s Inc., Cincinnati
Scott Murphy, Pop-up Shop Program, Dayton
James Feagin, Motor City Match Program, Detroit
Midge McCauley, Downtown Works, Seattle
Dick Pace, President, Cumberland Development, Cleveland

Mobilizing Local Artists to Augment Your Business District
Contemporary Arts Center, 44 E. Sixth Street

Learn creative placemaking strategies based on the Irrigate project in Saint Paul, MN to bring attention, authenticity and customers to your business district by engaging local artists. During the three-year construction period of a new light rail line that disrupted hundreds of businesses and traffic, 220 local artists created small, low-risk projects with businesses and organizations that brought over 50 million earned positive impressions to the area. Springboard for the Arts will share this practical model, now a toolkit geared specifically toward urban management organizations that any district can scale and customize to suit their needs. This session will include a brief description of how to apply for an IDA Creative Placemaking Grant for Urban Districts to pilot your own artist-led project in 2017.

Moderator: Carolyn Dellutri, International Downtown Association, Chicago
Jun-Li Wang, Artist Community Organizer, Springboard for the Arts, Minneapolis
Peter Haakon Thompson, Community Development Coordinator, Springboard for the Arts, Minneapolis

12 – 1:30 p.m. | LUNCH & KEYNOTE ADDRESS

Westin Cincinnati Fountain Room, 21 E. Fifth Street
Buffet lunch in the Fountain Room, overlooking Fountain Square, at The Westin with featured speaker David Giffels.

Keynote: The Hard Way on Purpose with David Giffels
David Giffels, author of The Hard Way on Purpose (Scribner, 2014), is assistant professor of English at University of Akron where he teaches creative nonfiction in the Northeast Ohio Master of Fine Arts Program. The Hard Way on Purpose, his collection of linked essays about the quirky, hard-bitten cultural landscape of America’s Rust Belt, has received widespread acclaim, from the New York Times, which described it as “sweet and funny” to the Los Angeles Times, which called it “a truly wonderful book.” The book will be available for sale at a table staffed by Booksellers on Fountain Square.


How Trends and Market Forces Are Influencing Plans and Projects in OTR and Evansville
Taft Center, 425 Walnut Street

Learn about a mixed-use project currently under construction in Cincinnati’s Over-the- Rhine neighborhood and an implementation-focused downtown master planning process wrapping up in Evansville, Indiana – both occurring in direct response to current market dynamics and trends shaping downtowns. The focus is on creative approaches to developing realistic, lasting and implementation-focused projects and plans.

Moderator: Anna Jones, Senior VP, Progressive Urban Management Associates (PUMA), Denver
Craig Gossman, AIA; Principal & Partner with Source3 Development, Cincinnati
Josh Armstrong, Downtown Alliance Director, Southwest Indiana

Future of Transportation
Cincinnati USA Regional Chamber of Commerce, 3 E. Fourth Street

Lifestyle and technological changes are a potential boon for central business districts. Whether Midwestern cities can capture new commercial tenants and residents depends upon their ability to embrace new technology and encourage alternative modes of travel. This session will explore a range of approaches to increasing access to downtown.

Moderator: Erika Fiola, Strategic Initiatives Manager for the Cincinnati USA Regional Chamber
Grace Gallucci, Executive Director, NE Ohio Area wide Coordinating Agency Metropolitan Planning Agency, Cleveland
Cleve Ricksecker, President, Capital Crossroads & Discovery SIDS, Columbus
Nate Cooper, Project Manager, Energy Systems Network, Indianapolis

3 – 3:30 pm | NETWORKING BREAK

3:30 – 5 pm | MASTER TALK

Using Data to Determine the Health of Downtown, 84.51° at 100 W. Fifth Street

Just about everyone has a Kroger loyalty card in his or her wallet. Learn how local powerhouse 84.51° uses a sophisticated suite of tools and technology to navigate data to reveal relevant customer patterns for Kroger customers; discuss how this approach could be leveraged to grow our downtowns through a customer lens.

Meet the team behind Downtown Cincinnati Inc.’s new mobile app and massive establishments database. US Digital Partners works closely with Downtown Cincinnati Inc. to demystify the digital world and take advantage of the latest web trends for reaching more people. Learn about the strategy behind DowntownCincinnati.com, the powerful establishment database, the mobile apps, and more with the team at US Digital Partners.

Moderator, David Ginsburg, President and CEO, Downtown Cincinnati Inc.
Dave Palm, Senior Vice President, Operations, 84.51°, Cincinnati
David Brecount, Partner & Owner, US Digital Partners, Cincinnati

Backstage Event Center, 625 Walnut Street

Join us for a final drink and light snacks as we conclude the Midwest Urban District Forum at a brand new event space in the heart of downtown’s entertainment district, overlooking the Aronoff Center for the Arts.

7 – 9:30 p.m. | Cincinnati-Style Progressive Dinner (optional)
From five-diamond decadence to chili five-ways, downtown Cincinnati's dining is as eclectic, innovative and industrious as the city itself. Winning praise from media outlets including Saveur, The Food Network, USA Today, and National Geographic Traveler, the city has developed a well-deserved reputation for its culinary scene. Enjoy a taste of what's on the menu in Cincinnati with stops at Prime 47, Nicholson’s, and The Palm Court that highlight the flavor of the city.

Cost: $45

Friday, April 8

8 am | Goetta Jump Start with David Ginsburg (optional; additional cost)
First Watch, 700 Walnut Street
Join Downtown Cincinnati Inc. President and CEO David Ginsburg and other MWUDF attendees for an informal breakfast on your own dime before you head home or head out for a day exploring Cincinnati.