Tuesday, October 8th

Breakout Sessions

Building a Tech and Creative Cluster: DUMBO Case Study- SOLD OUT
Location: HUGE, 45 Main Street, Suite 220, Brooklyn, NY 11201
Time: 11:30 a.m. –2:30 p.m. (with lunch)
More Info>>>

Business Attraction that Works- SOLD OUT
Location: The Actors Fund Arts Center @ The Schermerhorn, 160 Schermerhorn Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:15 p.m.
More Info>>>

BIDs in Central Europe—Germany, Great Britain, and Serbia
Location: Brooklyn Law School, Moot Court Room, 250 Joralemon Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

How Universities Are Changing America’s Downtowns
Location: St. Francis College, Founder’s Hall, 180 Remsen Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

Prerequisites for an Effective Cultural Partnership
Location: Brooklyn Law School, Forchelli Conference Center, 205 State Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

Residents & BIAs: An Emerging Dynamic of Conflict and Cooperation
Location: Brooklyn Law School, Room 601, 250 Joralemon Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

The Value of Investing in Downtowns
Location: Brooklyn Law School, Geraldo Rivera Room, 205 State Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

Using Bicycle-Friendly Business Districts as Marketing Tools
Location: Roulette, 509 Atlantic Avenue, Brooklyn, NY 11217
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

Brooklyn Grange: Urban Farming on an Industrial Rooftop in the Brooklyn Navy Yard
Location: Building 92, First Floor, Brooklyn Navy Yard, 63 Flushing Avenue, Brooklyn, NY 11205
Time: 1:00 p.m.–4:00 p.m.
More Info>>>

The Municipal Approach to Neighborhood Development
Location: The Actors Fund Arts Center @ The Schermerhorn, 160 Schermerhorn Street, Brooklyn, NY 11201
Time: 2:30 p.m.–4:00 p.m.
More Info>>>

Activating Economic Development in the Face of Chronic Homelessness
Location: Brooklyn Law School, Moot Court Room, 250 Joralemon Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.
More Info>>>

Advocating for Your Downtowns
Location: Brooklyn Law School, Forchelli Conference Center, 205 State Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.
More Info>>>

City Centres Under Scrutiny—Measuring Your Economic Impact
Location: St. Francis College, Founder’s Hall, 180 Remsen Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.
More Info>>>

Decision Making Process with More than 400 Stakeholders: How to Manage Resistance to Change
Location: Brooklyn Law School, Room 601, 250 Joralemon Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.
More Info>>>

Round Table Sessions

Safe, Clean, and Caring: A South African Perspective
Location: Brooklyn Law School, Subotnick Center, 10th Floor, 250 Joralemon Street Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.
More Info>>>

Business Recruitment: Becoming the Trusted Source to Facilitate Business Attraction
Location: Brooklyn Law School, Subotnick Center, 10th Floor, 250 Joralemon Street Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.
More Info>>>

Defining the Social Responsbility of BIDs in Low Income Communities
Location: Brooklyn Law School, Subotnick Center, 11th Floor, 250 Joralemon Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.
More Info>>>

Walkshops

NYC Plaza Program from Start to Finish: 3 Case Studies in Clinton Hill and Bed-Stuy- SOLD OUT
Location: Zaytoons Middle Eastern Restaurant, 472 Myrtle Avenue, Brooklyn, NY 11205
Time: 11:30 a.m.–2:30 p.m. (with lunch)
Activity Level: Rigorous (2 miles)
More Info>>>

Historic Preservation: Leveraging Preservation Resources for Neighborhood Economic Development
Location: In front of 559 Myrtle Avenue, Brooklyn, NY 11205
Time: 1:00 p.m.–2:30 p.m.
Activity Level: Moderate (less than 1 mile)
More Info>>>

The (L) Subway Line and the Hipster-Fication of Brooklyn/A Passion for Growth - SOLD OUT
Location: Bedford Avenue (L) Station exit, Bedford Avenue and North 7th Street, Brooklyn, NY 11211
Time: 11:30 a.m.-4:00 p.m. (with lunch)
Activity Level: Moderate
More Info>>>

Prospect Park: Insider's Tour
Location: Prospect Park Station, Lincoln Road exit, Brooklyn, NY 11214
Time: 1:00 p.m.–3:00 p.m.
Activity Level: Moderate
More Info>>>

Barclays Center Tour and Presentation: FCRC’s Role in the Renaissance of Downtown Brooklyn - SOLD OUT
Location: Barclays Center, 620 Atlantic Avenue, Brooklyn, NY 11217
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Easy
More Info>>>

Brooklyn's Waterfront by Boat - SOLD OIT
Location: Greenpoint Ferry, India Street, Brooklyn, NY 11222
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Easy
More Info>>>

Façade Improvement: How to Transform a Retail District One Storefront at a Time - SOLD OUT
Location: The Joint on Myrtle, 471 Myrtle Avenue, Brooklyn, NY 11205
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Moderate (less than 1 mile)
More Info>>>

Overcoming Underpasses as Barriers to Economic Success in Neighborhoods
Location: Roulette, 509 Atlantic Avenue, Brooklyn, NY 11217
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Moderate
More Info>>>

 

 

 

 

 

 

 

 

 

 


Building a Tech and Creative Cluster: DUMBO Case Study
Location: HUGE, 45 Main Street, Suite 220, Brooklyn, NY 11201
Time: 11:30 a.m. –2:30 p.m. (with lunch)

DUMBO, part of the growing Brooklyn Tech Triangle, is home to hundreds of tech and creative companies, and boasts one of the most densely clustered tech communities in the United States. Hear why DUMBO became a hub for the NYC start-up scene; what plans are in place to grow the community; and what tech companies are looking for in a city. Lessons will include leasing strategies, culture cultivation, talent attraction, and other strategies. Over lunch, network and hear from some of New York's best digital agencies about digital strategies for cities and neighborhoods.  

Presenters:
Christopher Havens, Licensed Associate Broker, Commercial Division, aptsandlofts.com
Eric Moore, Managing Director, HUGE
Alexandria Sica, Executive Director, DUMBO Improvement District

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Business Attraction that Works
Location: The Actors Fund Arts Center @ The Schermerhorn, 160 Schermerhorn Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:15 p.m.

Storefront vacancies are a common problem in business corridors, diminishing a district’s overall appeal. Another common problem is over-supply of one or two categories of retail—does your district seem to have more than its share of pizzerias or hair salons? There is a single solution for both problems: proactive business attraction. Now you can fill your vacancies, and take control of your retail mix by pursuing prospects in the categories of retail that your district should have. Learn how to determine those categories, find retail prospects, and gain cooperation of property owners. This session will describe the steps of the retail recruitment process that has filled over 50 vacancies with prequalified retailers in eight challenged business districts of NYC. Learn the process; hear the success stories of several district managers like yourself; and get what you need to know to make your district a more dynamic, appealing shopping destination.

Presenters:
Gayle Baron, President (retired), Long Island City Partnership
Joe Getz, Principal, JGSC Group
Kris Goddard, Executive Director for BID Development and Commercial Revitalization, NYC Department of Small Business Services
Mark Lohbauer, Principal, JGSC Group
Kerry McLean, Director of Community Development, WHEDco
Rebeca Ramirez, former Commercial Revitalization Manager, Heart of Brooklyn

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BIDs in Central Europe—Germany, Great Britain, and Serbia
Location: Brooklyn Law School, Moot Court Room, 250 Joralemon Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.

In several European countries, people are inspired by the North American BID movement by searching for a new form of participation and partnership to develop their commercial streets and their downtown areas. This session will offer a demonstration of how the instrument of business improvement districts is implemented in Great Britain, Germany, and Serbia.

Presenters:
Danielle Cohen, Deputy CEO, Better Bankside Bankside Community Space
Tine Fuchs, Director Urban Development, Land-use Planning, National Consumer Policy Association of German Chambers of Industry and Commerce DIHK
Guido Miklautsch, Head of Management, Vienna Wirtscahftskammer

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How Universities Are Changing America’s Downtowns
Location: St. Francis College, Founder’s Hall, 180 Remsen Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.

Universities serve as important anchors and influencers for downtown revitalization, economic development, and the retail environment. With “Eds and Meds” as the fastest growing sector in many economies, universities have become the driver of change in the built environment. Using case studies from Washington University in St. Louis, Rutgers University, Brown University, and Columbia University, you will learn how universities can work with the public sector to catalyze economic developments; why the need for stakeholder input and buy-in is essential for a successful town/gown relationship; and how a community “owned” by students, faculty, staff, and area residents can create a sense of place that brings the community together.

Presenters:
Cheryl Adelstein, Director of Community Relations & Local Government Affairs, Washington University in St. Louis
Robert E. Azar, Director of Current Planning, Department of Planning and Development, City of Providence
Kate Coburn, Partner, HR&A Advisors
Steve J. Diner, Ph.D., Educator, Rutgers University—Newark
Philip Pitruzzello, Vice President for Manhattanville Development, Columbia University

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Prerequisites for an Effective Cultural Partnership
Location: Brooklyn Law School, Forchelli Conference Center, 205 State Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.

Join a discussion on how cultural partnerships can strengthen communities, revitalize neighborhoods, spur additional development, and create jobs. Case studies to be presented include cultural landmarks such as the Brooklyn Academy of Music and the New Jersey Performing Arts Center, and the Massachusetts Museum of Contemporary Art. You will gain a high-level ability to evaluate the viability of a proposed cultural partnership; learn how to assemble a team to manage a cultural partnership; and understand potential pitfalls of a potential partnership.

Presenters:
Candace P. Damon, Partner, HR&A Advisors
Karen Hopkins, President, Brooklyn Academy of Music (BAM)
Michael Smith, President and CEO, Charlotte City Center
Joseph C. Thompson, Director, Massachusetts Museum of Contemporary Art

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Residents & BIAs: An Emerging Dynamic of Conflict and Cooperation
Location: Brooklyn Law School, Room 601, 250 Joralemon Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.

As downtowns and districts attract more residents, the line between residential and commercial issues is becoming blurred. How do Business Improvement Associations (BIAs) adapt to this changing dynamic? Are the mandates and goals that support successful businesses also appropriate for a vibrant residential community? This session discusses emerging issues for downtown associations, and asks if business models must be revised to adapt to a changing dynamic.

Presenters:
Patricia Barnes, Executive Director, Hastings North BIA
Annie MacInnis, Executive Director, Kensington Business Revitalization Zone
Wes Regan, Executive Director, Hastings Crossing Business Improvement Association

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The Value of Investing in Downtowns
Location: Brooklyn Law School, Geraldo Rivera Room, 205 State Street, Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.

Through a dynamic series of fast paced, Pecha Kucha style presentations, representatives from around the world will provide insights on successful and transformative downtown revitalization initiatives. The session will also present findings from the groundbreaking study The Value of Investing in Downtowns, which highlights and quantifies the major contribution that downtowns have been making in their respective cities for decades. You will learn about the conditions needed to realize a vision for the downtown area, specifically the partnerships, tools, investments, and policies that have moved revitalization ideas toward implementation. You will also learn about the importance of collecting data to benchmark and measure the progress and performance of revitalization projects, including how data has helped sustain political support and continued investment in downtowns.

Presenters:
Katherine Morton, MCIP, RPP, Policy Analyst, Ontario Growth Secretariat, Ministry of Infrastructure
Kenneth Kelly, MPL, General Manager, Downtown Victoria Business Association
Pauline Larsen, Research & Strategy Manager, Downtown Yonge BIA
Jamie Licko, President, Centro Inc.
Janette MacDonald, Executive Director, Downtown London
Paul McKinnon

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Using Bicycle-Friendly Business Districts as Marketing Tools
Location: Roulette, 509 Atlantic Avenue, Brooklyn, NY 11217
Time: 1:00 p.m.–2:30 p.m.

One sign of a healthy, vibrant, and attractive downtown is when people are riding bikes. We know how to make it happen, but it does take commitment and deliberate choices. Hear from the perspectives of bicycle advocates, local government agencies, BID leadership, and marketing consultants to learn the benefits of bicycle-friendly Business Districts—and how to replicate a successful model in your community.

Presenters:
Andy Clarke, President, League of American Bicyclists
Tiffany Bromfield, CEO, BID Council
April Economides, Business Services Associate, Alta Planning + Design
Megan Kanagy, Capital Projects Manager, Downtowndc BID
Miller Nuttle, Campaigns and Organizing Manager, Transportation Alternatives
Josef Szende, Executive Director, Atlantic Avenue BID

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Brooklyn Grange: Urban Farming on an Industrial Rooftop in the Brooklyn Navy Yard
Location: Building 92, First Floor, Brooklyn Navy Yard, 63 Flushing Avenue, Brooklyn, NY 11205
Time: 1:00 p.m.–4:00 p.m.

Get the real dirt on urban farming, a burgeoning industry taking root in NYC.  Co-founders Ben Flanner and Anastasia Cole Plakias of Brooklyn Grange, the world’s largest rooftop farm, will walk participants through a presentation on the fundamentals of their business followed by a tour of their 65,000 sf intensive green roof atop Building 3 at the Brooklyn Navy Yard.  Using their four-year-old business as a case study, Flanner and Plakias will describe the infrastructure and installation process of their farms; examine what it takes to operate a healthy commercial urban agricultural business; and explore the social, environmental and economic benefits of rooftop farming.  Following the presentation, the farm team will take participants on a walk of the rooftop, extrapolating on the innovative small farm tools and sustainable farming methods they employ and the crops they grow.  

Panelists:
Anastasia Cole Plakias, Co-founder, Brooklyn Grange
Ben Flanner, Co-founder, Brooklyn Grange
Michele Kaufman, Director of Events, Brooklyn Grange
Kassy Nystrom, Director of Food & Health Programs, Myrtle Avenue Revitalization Project LDC

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The Municipal Approach to Neighborhood Development
Location: The Actors Fund Arts Center @ The Schermerhorn, 160 Schermerhorn Street, Brooklyn, NY 11201
Time: 2:30 p.m.–4:00 p.m.

Municipal governments can be critical partners in the creation and sustained growth of local neighborhood development and commercial revitalization initiatives. From funding streams and sunset clauses, to oversight mechanisms and competitive grants, local governments employ a variety of tactics—“sticks and carrots” —to assist business improvement districts (BIDs) and local development corporations (LDCs) and incentivize their economic development projects.  With that said, not all municipal governments have the resources or capacity to assist their local partners.  Considering the broad spectrum of roles municipal governments play in district development and revitalization, what are municipal governments currently doing to support BIDs and LDCs?  Where do these tools succeed and fall short? From the municipal government perspective, what is the return on these investments and did they lead to change?  As a BID or LDC leader, what ideas and examples can you take back and ask of your local government? 

Presenters:
Davon Barbour, Director, Community and Economic Development, Hollywood, FL
Lori Houston, Director of the Center City Development Office, San Antonio, TX
James Mettham, Assistant Commissioner, Neighborhood Development, NYC Dept. of Small Business Services

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Activating Economic Development in the Face of Chronic Homelessness
Location: Brooklyn Law School, Moot Court Room, 250 Joralemon Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.

This session will discuss the techniques, methodologies, and experiences of increasing economic activity in neighborhoods with high concentrations of homelessness and poverty—using as examples Central Market in San Francisco’s Tenderloin and the Fashion District near Skid Row in Los Angeles. You will learn successful tactics employed in these two areas and how they can be applied to other commercial districts with similar socio-economic conditions. This includes approaches to attract business and the critical community benefits rationale that allows for the payroll exemption.

Presenters:
Amy Cohen, Director, Neighborhood Business Development, Mayor's Office of Economic and Workforce Development
Alexander Quinn, Director of Sustainable Economics, Americas Region, AECOM
Kent Smith, Executive Director, La Fashion District

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Advocating for Your Downtowns
Location: Brooklyn Law School, Forchelli Conference Center, 205 State Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.

Presenters:
Kate Joncas, President and CEO, Downtown Seattle Association
Carol Schatz, President and CEO, Central City Association of Los Angeles
Jon Scholes, VP Advocacy and Economic Development, Downtown Seattle Associaiton

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City Centres Under Scrutiny—Measuring Your Economic Impact
Location: St. Francis College, Founder’s Hall, 180 Remsen Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.

London's West End is one of the world’s leading retail and lesiure destinations. After a decade of promoting, managing, and developing the district, the UK’s business improvement district is measuring its success and the district’s performance overall. In this session, you will gain greater understanding of the latest research tools and technologies to effectively measure performance in your city center; to utilize economic data to drive inward investment to your district; and to learn best practices from the UK’s leading business improvement district.

Presenters:
Richard Dickinson, Chief Executive, New West End Company
Ellen Goldstein, Vice President of Policy, Planning & Design, Times Square Alliance
Diane Wherle, Research and Marketing Director, Springboard Research

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Decision Making Process with More than 400 Stakeholders: How to Manage Resistance to Change
Location: Brooklyn Law School, Room 601, 250 Joralemon Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.

Plaza Saint-Hubert is a very well-known commercial street in Montreal - home to 400 businesses. The street is famous for a glass-structure "Marquise", constructed 30 years ago, it serves as a “roof” over the sidewalks. As major infrastructure work must now be done, Plaza Saint-Hubert businesses recognize that there is an opportunity to redevelop the area. You will learn how we tried to facilitate the decision-making process and be effective and efficient when you have many stakeholders. You will also learn how we partnered and consulted with various groups involved in infrastructure project—such as members, residents, customers, landlords, and different levels of city and government officials.

Presenter:
Mike Parente, Executive Director, SDC Plaza St-Hubert

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Safe, Clean, and Caring: A South African Perspective
Location: Brooklyn Law School, Subotnick Center, 10th Floor, 250 Joralemon Street Brooklyn, NY 11201
Time: 1:00 p.m.–2:30 p.m.

Safe, clean, caring, and zero tolerance. This roundtable session will discuss how these different issues play an integral part of any BID and the ultimate success thereof. Topics to be addressed include how partnerships with city law enforcement agencies is crucial, that safe and clean can lead to investment, and job creation via the BID is possible.

Presenter:
Derek Bock, Chief Operations Officer, Voortrekker Road Corridor Improvement District (Cape Town)

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Business Recruitment: Becoming the Trusted Source to Facilitate Business Attraction
Location: Brooklyn Law School, Subotnick Center, 10th Floor, 250 Joralemon Street Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.

Become the authoritative source of information for entrepreneurs, brokers, and others by presenting relevant data through affordable means. In this roundtable session, you will be part of a robust discussion on topics such as developing a business recruitment program; collecting and distributing relevant materials for business recruitment; and marketing a successful business development program.

Presenters:
Jimmy Cerracchio, Vice President of Business & Consumer Outreach, Downtown Tempe Community
Carrie Gartner, Executive Director, Columbia Downtown Community Improvement District
Todd Ogden, Marketing Director, Downtown Lincoln Association

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Defining the Social Responsbility of BIDs in Low Income Communities
Location: Brooklyn Law School, Subotnick Center, 11th Floor, 250 Joralemon Street, Brooklyn, NY 11201
Time: 3:00 p.m.–4:30 p.m.

This roundtable conversation serves as an open forum for small BIDs from low income communities to discuss the challenges faced within their districts. It will question the role of BIDs and BID-like organizations that function in places where commercial conditions are often secondary to providing economic support at the community level. As nonprofit organizations, should BIDs be responsible for providing social services when their community is struggling? When property values in a district are low, how can a BID stimulate economic development at the community level while still supporting commercial entities? How can these BIDs create innovative programs under strict budgetary constraints? How should property owners and merchants respond to these questions of social responsibility? You are encouraged to bring your own questions in hopes of better defining the social responsibility of BIDs in low income communities.

Presenter:
Medina Sadiq, Executive Director, Southern Boulevard BID

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NYC Plaza Program from Start to Finish: 3 Case Studies in Clinton Hill and Bed-Stuy
Location: Zaytoons Middle Eastern Restaurant, 472 Myrtle Avenue, Brooklyn, NY 11205
Time: 11:30 a.m.–2:30 p.m. (with lunch)
Activity Level: Rigorous (2 miles)

This panel and walking tour will visit three Brooklyn plazas in various stages of planning and development:  Myrtle Plaza, a $6M, 25,000 sf plaza and streetscape project on Myrtle Avenue in Clinton Hill that is scheduled to break ground in 2014; Putnam Triangle on Fulton Street in Clinton Hill, a "temporary" plaza  created with planters and painted asphalt that is in the design phase to become a permanent plaza; and Marcy Plaza just off Fulton Street in Bed-Stuy, a recently completed capital project. You will learn about the NYC Plaza Program from the NYC Department of Transportation, and challenges and lessons learned from the maintenance partners from each plaza. Topics will include site selection, design, community input, overcoming opposition, maintenance considerations, financing (capital and ongoing), and programing. 

Presenters:
Phillip Kellogg, Executive Director, FAB Alliance
Mike Lambert, Executive Director, Bed-Stuy Gateway BID
Dan Scorse, Program Manager, Myrtle Avenue Brooklyn Partnership
Emily Weidenhof, NYC Plaza Program, NYC Department of Transportation

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Historic Preservation: Leveraging Preservation Resources for Neighborhood Economic Development
Location: In front of 559 Myrtle Avenue, Brooklyn, NY 11205
Time: 1:00 p.m.–2:30 p.m.
Activity Level: Moderate (less than 1 mile)

This tour will discuss the role of historic preservation in downtown revitalization and discuss and witness the various federal, state and local preservation tools utilized along Myrtle Avenue.  The tour will showcase historic properties that have been restored, discuss local preservation planning and advocacy efforts and briefly visit adjoining residential historic districts and discuss the relationship they have on preserving a local commercial “Main Street.”  Myrtle Avenue is a main commercial district in the north Brooklyn neighborhoods of Fort Greene, Clinton Hill, and Wallabout, just one block from Pratt Institute and two blocks from the Brooklyn Navy Yard.

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Prospect Park: Insider's Tour
Location: Prospect Park Station, Lincoln Road exit, Brooklyn, NY 11215
Time: 1:00 p.m.–3:00 p.m.
Activity Level: Moderate

Prospect Park Alliance Chief Landscape Architect Christian Zimmerman, FASLA, will lead you through this beautiful, landmark park. The natural areas restoration, the programming initiatives, the role of the public/private partnership, and the role of the community have been essential in restoring this 19th century park. Lakeside, the 21st century addition to the park, is almost completed, and there will be an inside view of the intricacies of that design, and of the restoration of the completely destroyed Concert Grove. 

Presenter:
Chris Zimmerman, FASLA, Vice President for Design & Construction, Prospect Park Alliance

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Barclays Center Tour and Presentation: FCRC’s Role in the Renaissance of Downtown Brooklyn
Location: Barclays Center, 620 Atlantic Avenue, Brooklyn, NY 11217
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Easy

Note: please enter through the Dean Street Entrance. You will need to have a valid ID.

The program will begin with a tour of Barclays Center. You will be given an insider’s look into this landmark arena. In its first year, the arena has welcomed over 2 million visitors, and has earned the #1 position as Top Grossing Venue for concerts and family shows as tracked by Billboard Magazine. It was also #2 worldwide in Gross Ticket Revenue and #3 worldwide in Ticket Sales. Along with these awards, Barclays Center has helped to make Brooklyn a top destination for visitors from around the world.

The tour will be followed by a 30–45 minute presentation on the renaissance of Downtown Brooklyn and the key role Forest City Ratner Companies played in its development. With the completion of its first project in 1988, One Pierrepont Plaza, the first new office building in Downtown Brooklyn in a quarter century, continuing through the development of MetroTech Center, FCRC has had a leading role in transforming Downtown Brooklyn into New York City’s third largest business district.

Presenters:
Rebecca D'Eloia, Vice President, Forest City Ratner Companies
Tucker Reed, President, Downtown Brooklyn Partnership

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Brooklyn's Waterfront by Boat
Location: Greenpoint Ferry, India Street, Brooklyn, NY 11222
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Easy

Brooklyn's waterfront has undergone a significant transformation in the last six years—from Brooklyn Bridge Park to DUMBO, and Williamsburg and the Brooklyn Navy Yard, the waterfront is now utilized like never before. Ride the East River Ferry, launched in 2011, from Greenpoint, Brooklyn, to DUMBO. Hear from some of the area’s most successful waterfront developers about strategies for revitalizing waterfront communities. Meet in Greenpoint. Tickets for the ferry included.

Presenters:
Dave Lombino, Director of Special Projects, Two Trees Management
Alexandria Sica, Executive Director, DUMBO Improvement District

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Façade Improvement: How to Transform a Retail District One Storefront at a Time
Location: The Joint on Myrtle, 471 Myrtle Avenue, Brooklyn, NY 11205
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Moderate (less than 1 mile)

This tour will serve as a “how-to” and discuss the best practices in establishing a façade improvement program, from developing design guidelines, providing incentives and conducting project management, while visiting successful storefront improvement projects along Myrtle Avenue. The tour will be led by staff of the Myrtle Avenue Brooklyn Partnership, which has managed a storefront improvement program for 14 years, providing design and capital assistance to more than 60 storefronts. The tour will visit and discuss a range of projects, from small signage improvements to complete façade and storefront replacements or restorations.

Presenters:
Staff members, Myrtle Avenue Brooklyn Partnership

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Overcoming Underpasses as Barriers to Economic Success in Neighborhoods
Location: Roulette, 509 Atlantic Avenue, Brooklyn, NY 11217
Time: 3:00 p.m.–4:30 p.m.
Activity Level: Moderate

Downtown underpass areas have historically been neglected or misused because of the challenges involved to make them more pleasant, safe, and walk-able. This 90-minute walking tour of Boerum Hill, Cobble Hill and Brooklyn Heights will place the underpass in the context of a larger district—offering the experience of how an area with an underpass next to it was revitalized. You will learn how to fund a capital effort to revitalize an underpass area, and how to “program” the areas under and beside a highway overpass.

Presenter:
Josef Szende, Executive Director, Atlantic Avenue BID

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The (L) Subway Line and the Hipster-Fication of Brooklyn / A Passion for Growth
Location: Bedford Avenue (L) Station exit, Bedford Avenue and North 7th Street, Brooklyn, NY 11211
Time: 11:30 a.m.-4:00 p.m. (with lunch)
Activity Level: Moderate

Presenter:
Michael J. Berne, President, MJB Consulting
Betty Cooney, Executive Director, Graham Avenue BID

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